New, disruptive companies are offering compelling answers to one of the most pressing problems of the world: achieving sustainable prosperity. Many of them are European. Fabrice Bienfait, partner at ETF Partners, a venture capital firm focused on sustainability, considers why that is.
If I were to ask a group of people where they think the world’s most innovative companies come from, it’s likely that Silicon Valley would be top of their list. Certainly, the last 40 years of technological disruption have been driven by businesses with their roots in the west coast of the US.
Now, however, we are on the cusp of a new era of disruption. An environmental revolution that is being led by Europe.